Online Dental Marketing: Three Solid Tips!
NP Marketing is a digital marketing agency that specializes in dental marketing. We’ve been working with dentists, general dentists and specialists, for the past few of years, helping them attract new patients and retain current patients using online marketing. As usual in our blog, we talk about relevant dental marketing topics. In today’s blog, we […]
Talk the talk with these five online tone of voice and branding tips for dental clinics
Digital marketing 101: Developing your brand’s online tone of voice Nike, IKEA, Apple — think of your favourite brands and how they communicate with you digitally. Chances are you associate them with a specific style, personality and words (or, wordplay). This is a brand’s online tone of voice and developing a familiar one is essential […]
We’re looking for a Digital Marketing Specialist
**Montreal-based candidates only** Position Overview This position’s primary focus will be to act as the brand voice for our accounts- (meaning that you have to be very good at the written word! ) expand social media reach and implement social media marketing plans efficiently. The perfect candidate is extremely resourceful, has a ‘let’s get it done and we can improve by…’ attitude, […]
Why you should ALWAYS answer online reviews
What is online reputation management and why is it important? A brand’s reputation has always been either its greatest strength or weakness. That hasn’t changed in the digital age, however, the tools of measuring, maintaining and managing it have. There’s no reason to be afraid or anxious, so long as you’re aware of online reputation […]
A Sit-Down with Nathalia Porras
I am someone who says, ‘you gotta dream, you gotta go after it and you gotta get it done’.                           Hello everyone! My name is Lea El Houssami and I am […]
We’re looking for a Social Media Coordinator!
Join our dynamic and ambitious team of marketers at NP Marketing as a Social Media Coordinator (SMC)! Learn all the ins and outs of the ever-changing world of social media marketing and grow with us! Position Overview As our SMC, you will act as the brand voice for our accounts (meaning that you have to be […]
How to Support a Product Launch with Social Media
Are you considering launching a product or service and not sure how to use social media in your marketing plan? With products being the number one content type for top global brands for engagement, a marketing strategy that emphasizes your social presence is critical. We recently had the pleasure of helping Toon Boom Animation launch Harmony […]
Facebook ads: unveiling the basics!
In this blog, we won’t be answering the question on the importance of Facebook paid campaigns or can paid ads support organic reach, we’ve actually already answered these through experience and the answer is yes! Facebook ads are incredibly important and could be a powerful tool if used correctly. In this blog post we will […]
The do’s of digital marketing for a dental practice.
In a world of such large online connectivity, dental practices that are to remain competitive, need to have an established digital marketing strategy that involves social media, online reputation management, search engine optimization amongst other. Conventional wisdom is that health-related services need only minimal investments in marketing their practices. No amount of advertising or blogging […]
Beginners guide: Paid, Owned and Earned Media
The digital Marketing ecosystem Understanding the key components that make-up the digital marketing ecosystem, and how these interact with one another is an essential part of a digital marketing strategy. -Nathalia Porras The digital marketing ecosystem is conformed of all digital and social assets that make-up a brand online. The interaction of these assets- be it […]
